Friday, October 30, 2009

Operating Your Own Business

Though it is not easy to start a small scale business of your own. But it is also some how difficult too. Especially when you don’t know these three things When, Where, and How. These are the answers to your Frequently Asked Questions
The first step to take is to make a decision on what kind of business you want to go into.

After making the decision that you want to be a business owner, the next question is -- how do you become an entrepreneur and succeed? Here are the things you need to know before launching your own business.
Deciding on becoming an entrepreneur is only the first step of a long journey. There are lots of planning involved, preparations, and in some cases, even red tape. Here are ten things you need to know when starting your own business:
1. Be Focus.When making the decision to start a business the first question you need to ask is what is my desire?” Will you start a pet sitting business, or do what everybody else is doing and start selling on eBay? Will you open a physical store or will you be selling on the Web? Will you buy into a business opportunity or join an MLM? Will you go with something you love, or something you think could earn you money (they don’t always come hand in hand)? There are so many options out there, so many types of businesses that you can start that it is not easy to find the right business to start.
2. Things you need to know
List 5 things you do best
List how others would benefit from what you do best
Find out how to give people what they want
Learn the value of your services to others
Find out who else offers similar services
Learn from the successes of others
Learn from the failures of others
Plan your own success
Make low cost mistakes
Enjoy what you do and how you do it
2. What will be done to start your own business?
When you’ve concluded on what to do, the next step is to find out how to do it. Do you have the necessary skills required by the business? If you want to start a catering business, for example, can you actually cook or can you find someone to do the cooking for you? If you want to start an event planning business, do you have certifications from any of the event planning associations? If you want to start an online business, do you know basic HTML?
Make a list of what you think the business needs and what you need to have to achieve success. It may be knowledge about the business, skills required, certifications needed, equipment and machineries you need to purchase. Then check if you possess the knowledge, skills, etc. now; and if not, plan on how you can get it. 3Things you need to know about Government decision? One of the first things you need to make sure when starting your own business is that you have all the government requirements you need to operate the business.
In the United States, you learn about the government requirements by going to your County Courthouse/City Hall, and making inquiries on the things you need to get your business going.
Online, you can check your Secretary of State’s website and look for information on how to start a business in your state. You can also check if your county/city has a website (some like Fairfax County in VA or the City of Martinez in CA have their own websites), and find the information and contact details for starting a business. Some states have better information on their websites than others. that provides information on permits, licenses and regulations for starting a business in every county or city in California.
You can find information on how to start a business in your state, including general guidelines, business permits and licenses, as well as tax requirements in our
4. Costing your business? This is a basic question that could impact what business you can start. It is one thing to want a particular business; and another to know whether you can actually afford the business.
If you have been dreaming of starting a restaurant business but you only have $5,000 in your bank account and you don’t think you can get a loan from a bank, family member or investors, then you may want to downscale your entrepreneurship ambitions until your financial situation improves.
So how do you find out exactly how much a particular business requires? One way would be to find if any books have been written on how to start the business you have in mind. Often, these books contain estimates and cost descriptions required to start the business. Check your local library or favorite bookstore for any books about your business.
You can also research the Internet if there are business plans available about the business, or costing information. You can also check with a current business owner – while they may not tell you how much they spent in starting their business, they may be more open about possible cost items and what to expect when starting a similar business.
5. Calculate your profit? The amount of revenue your business will earn will depend on so many factors that it is really hard to predict how much you can earn. The mileage often varies, and you can never tell until you try it.
But having some idea of what the range of earnings can be can help push you. The high estimate can motivate you to strive harder; while the low estimate can give you some sense of acceptable income parameters.
General business ideas books or books dealing with starting the particular business often give income potential estimates. You can also check industry associations for studies or papers showing income ranges of their members.
6. If you need a mentor. Sometimes, try as you might, there will be moments when you feel you need to get some advice or help with regards to strategies you want to pursue. Especially if you are a one-person business, it can be easy to get overwhelmed by all the decisions you need to make as a small business owner. Having someone to guide you, give you counsel, even open doors for you and introduce you to customers and financing resources is literally, heaven-sent. A mentor can sometimes show you a proven roadmap to your business success. Many studies have shown that business owners with mentors to help them showed more growth in their businesses than those who do not have. One caveat though – mentors are different from coaches in as much as mentors generally provide their services and advice for free while coaches charges you by the hour.
The question of course is: How and where can you find mentors to help you? There are several places where you may be able to find a mentor:
Government Mentoring Programs such as which works with community colleges and local business development councils to offer mentoring programs
Volunteer programs such as which is composed of mostly retired executives and entrepreneurs
Formal mentoring programs such as Athena Foundation l , Entrepreneurial Mentoring Program, or The Aspen Institute
Professional organizations such as the National Women’s Business Council
Industry and trade associations
Local business groups, such as the chamber of commerce
Local chapters of business groups
7. Market Strategies to Get Customers? It is said that ‘No Customers, No Business’ One of the worst mistakes you can make when starting a business is to assume that customers will flock to your business immediately. They won’t, and chances are, you will have to work hard to find your customers and tell them about your product. It’s a common story among small online entrepreneurs who launches a website and expect to earn money the next day, only to be disappointed when their first sale comes 6 months later.
When you start a business, it is crucial that you know your target market and how you can reach them. A marketing plan can help you think through your marketing strategies as it helps you create your positioning statement, identify your target customers, and formulate strategies with corresponding timelines on how to reach them. You can go to Mplans.com http://www.mplans.com/ for samples of marketing plans (many are paid, but there are several that are free that you can look at).
8. Getting Started With Your Business. This is step where you actually plan out the specific steps to start and operate your business. This stage includes checking if you have everything the government requires for your business, from licenses to permits to zoning approvals. If you are starting a daycare business, check with the childcare licensing office in your county/city if you have everything that you need.
You must have completed your business plan at this point. Even if you are not applying for a loan, your business plan is crucial as it helps you think through your business and what you actually need to do. It is your roadmap to success, and without it, it is hard to navigate through all the ups and downs of entrepreneurship.
This is also the stage where you finalize your pricing, making sure that you are not overpricing yourself out of the market while covering all your expenses.
9. Tools To Operate On. Technology should be your best friend. How can computers help you increase your profits? What gadgets do you think can help you improve your productivity? Are there any software or scripts that you can use to make business life easier for you? If you can automate routine practices, so much the better. Simple things like a script to automatically update your website’s date and time can allow you to work on more important things your business needs. Or if you can automatically handle subscription requests for your email newsletter, the time you save in manually doing the tasks can allow you to focus on marketing or improving your products.
Be open to technological innovations, and find out how they can be used for your own purposes.
10. Your Point of Limitations. I am a firm believer of the saying “You don’t start out by giving up.” Having a point of limitation doesn’t necessarily mean you are giving up; you just need to know when to say goodbye, and under what circumstances will you say goodbye. Thinking of an exit strategy while just starting a business is not about pessimism, rather it is about smart planning.
Your exit strategy ties well with your objectives for starting the business. Are you thinking of developing the business to sell it off for a sizeable sum, allowing you to retire early or start afresh with a new business project? Are you envisioning that you will turn over the reins of the business to your children? Or are you thinking of taking the business public?
The problem is that many small business owners do not have an exit strategy. As a result, they are unable to plan exactly how to reach the goals they have set out for themselves when they started. They are not able to maximize the sale value of the business and ensure that it is attractive to buyers. Or they have not been able to create a business that investors would want.
They have no succession planning in place. I have seen many entrepreneurs who wanted their children to run the business eventually, but since this was not planned out at the very beginning, they were not able to build interest for the business among their children, or their children were not properly trained to run the business.
A realistic and tangible exit strategy should be a critical component of your business plan.
Next topic will be on:
HOW TO FINANCE YOUR SMALL SCALE BUSINESS
One key to a successful business start-up and expansion is your ability to obtain and secure appropriate financing. Raising capital is the most basic of all business activities. Remember, it takes money to make more money.